Privacy Policy – The Mill Sharnbrook 


Effective Date: 27.07.25 


The Mill Sharnbrook respects your privacy and is committed to protecting your personal data. This Privacy Policy outlines how we collect, use and safeguard your information when you interact with us, whether in person, by phone, email or through our website. 


1. Who We Are 


The Mill Sharnbrook Mill Road, 

Sharnbrook 

Bedford 

MK44 1NP 

Email: info@themillsharnbrook.co.uk Phone: 01234 861188 


We are the data controller for the personal data we collect about you. 


2. What Information We Collect 


We may collect and process the following types of personal data: 

  • Identity Information: name, title, date of birth 
  • Contact Details: phone number, email address, postal address 
  • Booking Information: check-in/out dates, room preferences, special requests 
  • Payment Information: billing address, payment method, transaction details 
  • Marketing Preferences: your consent to receive promotional material 
  • Health or Accessibility Needs (only if voluntarily disclosed) 
  • CCTV Footage: for security purposes (where applicable on-site) 


3. How We Collect Your Data 


We collect data when: 

  • You make a booking (online, by phone or in person) 
  • You contact us with an enquiry or request 
  • You visit our website 
  • You stay at our hotel or use our facilities 
  • You sign up for marketing communications 


4. Why We Use Your Data 


We use your data for: 

  • Managing your booking and stay 
  • Processing payments and refunds 
  • Providing personalised services 
  • Responding to enquiries or complaints 
  • Complying with legal obligations (e.g. record-keeping) 
  • Sending marketing (only with your consent) 
  • Ensuring the safety and security of our guests and staff 


5. Legal Bases for Processing 


Under UK GDPR, we rely on the following legal bases: 

  • Contract: to fulfil our agreement with you (e.g. booking a room) 
  • Legal Obligation: to comply with laws (e.g. tax, safety regulations) 
  • Legitimate Interest: to improve our services and ensure security 
  • Consent: for optional marketing communications 


6. Marketing 


We will only send you promotional emails or offers if you have opted in. You may unsubscribe at any time by clicking the link in our emails or contacting us directly. 


7. Sharing Your Data 


We do not sell or rent your personal data. We may share your data with: 

  • Our booking platform provider or payment processor (for secure transactions) 
  • Government authorities if required by law (e.g. for public safety or tax purposes) 
  • IT service providers under strict data protection agreements 


8. Data Retention 


We retain your data only as long as necessary to fulfil the purposes for which it was collected, including for legal, accounting or reporting requirements. 


Typically: 

  1. Booking and payment records: 6 years 
  2. Marketing preferences: until you withdraw consent 
  3. CCTV footage (if applicable): 30 days (unless required for investigation) 


9. Your Rights 


You have the right to: 

  • Access the personal data we hold about you 
  • Request correction or deletion of your data 
  • Withdraw consent for marketing at any time 
  • Object to or restrict processing in certain circumstances 
  • Lodge a complaint with the Information Commissioner’s Office (ICO) 


To exercise your rights, please contact us at: Email: info@themillsharnbrook.co.uk 


10. Security 

We take data protection seriously. We have appropriate security measures in place to prevent loss, misuse or unauthorised access to your data. 


11. Third-Party Links 

Our website may contain links to third-party sites (e.g. booking platforms or social media). We are not responsible for the privacy practices of those sites. 


12. Changes to This Policy 

We may update this Privacy Policy from time to time. Changes will be posted on our website with a new effective date. 


Contact Us: 

If you have questions about this Privacy Policy or how your data is handled, please contact us at: The Mill Sharnbrook Mill Road, 

Sharnbrook 

Bedford 

MK44 1NP 


Email: info@themillsharnbrook.co.uk Phone: 01234 861188